How light is the new BMW M3? BMW of North America gives us their impression in their latest video. Watch closely.
Lighter than ever? Perhaps BMW NA is drawing attention to the fact that the new F30 M3 is about 230 pounds lighter than the E90/92/93 M3 family, and is even lighter than the E46 generation that came before that. However, both the E30 and E36 versions weighed less than the new M3, but we still kind of know what the company is trying to say in this new video, so we're cool with that.—Scott Blazey
[Photo and video from BMW of North America.]