Club News

     

    There’s a new name in the BMW market that is bringing about unprecedented deals on new OEM products. PartsLane—an ecommerce company—will be conducting a pre-launch offering for BMW CCA. Beginning on January 15 at 8 a.m. EST PartsLane.com will launch a three-day sales event featuring BMW wheel and tire sets at huge discounts from 20 to 85% off regular pricing.
     
    Over the years, BMW dealers across the nation have accumulated a surplus inventory of products that have not been purchased by their area consumers. Having recently solidified a new merchandising partnership with BMW of North America, PartsLane.com is now able to bring these discounted products to our members.
     
    PartsLane warmly invites BMW CCA members to be the first to visit the new site, sign up and take full advantage of this limited-time prelaunch rim and tire sale.
     
    There’s something for everyone, whether you favor the ruggedness of your X5, or the outright thrill of your Z4. The right rims can better the performance of any vehicle. But, if that were the sole purpose, the decision would be easy. Rims are a fashion statement as much as they are a necessary and functional element of your ride. A set of sleek rims can take a factory Bimmer and make it stand out from the crowd.
     
    All sets include four balanced rims, tires, and sensors. One of the dozens of sets offered—a set of 20”, V-spoke, ferric grey rims for the 5-Series—is discounted 40% (almost $2,500 in savings!) and comes with run-flat RSC tires.
     
     
    Similarly, the huge selection of individual rims (50+) makes finding exactly what you want both enjoyable and easy. With many priced below $250, it’s plain to see what a great opportunity this is.
     
    But, the deals don’t stop with rims and tires. Starting the 28th of January, PartsLane will begin featuring limited-time deals on all merchandise, including everything from floor mats and ski racks to apparel, watches and much more.
     
    As a members-only site that is free to join, gaining access to these deals is as simple as visiting PartsLane.com and signing up with an e-mail address. By being the exclusive channel through which BMW sells these goods, PartsLane works directly with OEM dealers, not with the competition.  What this means for the consumer is that prices are guaranteed to be the lowest anywhere without skimping on service to achieve this end, and all products are guaranteed to be authentic BMW.—Brian Weinert