The BMW Car Club of America, the Mercedes-Benz Club of America, and the Audi Club of North America are proud to announce that Michelin has signed an agreement to become the presenting sponsor of Legends Of The Autobahn 2014. The fifth annual concours event, hosted by the three German-marque car clubs, will be held on Friday, August 15, at the Nicklaus Club-Monterey during the famed Monterey Car Week.
The executive director of the BMW CCA, Frank Patek, said he was delighted that Michelin had agreed to partner with the clubs to help showcase the largest all-German-marque concours held in the United States.
“Michelin’s sponsorship highlights the growing importance of Legends during Monterey’s Auto Week. Legends of the Autobahn unites the driving passions of three legendary automotive brands and we proudly welcome Michelin to our event,” said Patek.
The 2014 program will demonstrate that Legends is the place to be, not only for German car enthusiasts, but for those who appreciate world-class displays of automotive history. The event, originally started by the Central California Chapter of the BMW CCA, has achieved international participation and receives worldwide media attention each year.
Carrie Woodward, Michelin’s Brand Community Manager, said the company was excited to be the presenting sponsor of the event.
"Michelin is honored to be a part of the this great celebration of automotive passion and the communities that surrounds it. Michelin is also thankful to celebrate decades of hard work and victories with all three of these iconic German marques that make up the Legends of the Autobahn concours. From being a part of every BMW M3 since the beginning, to our collaboration on Mercedes-Benz's AMG supercars, and to our incredible endurance racing partnership with Audi, Michelin's history of high performance is strongly linked with these great German names," said Woodward.
Attendees of the event can expect to find everything from factory-prepared specials to beautiful cars lovingly buffed by their enthusiast owners. As always, everyone is welcome to stroll the grounds free of charge and admire these magnificent machines up close!
New for 2014, the clubs are extending an invitation to fellow German car enthusiasts. Non-BMW/Mercedes/Audi owners are welcome to display their German made cars. There will be corral and judged categories for the three hosting German-marque car clubs as well for those participating in the new open class. Membership in one of the three clubs is required to display a BMW, Mercedes, or Audi.
For additional information and to register for the event, please visit http://www.legendsoftheautobahn.org.
About Legends Of The Autobahn
The fifth annual Legends Of The Autobahn concours d’elegance and show—a celebration of German automotive engineering—will take place on Friday, August 15, at the Nicklaus Club - Monterey in Monterey, California. Legends, once called “the best-kept secret on the peninsula” by automotive writers, is not a secret anymore. In 2013, the event reached capacity in terms of entries—and shattered all previous attendance records.
A special luncheon and event shirts will be available for purchase. Participants are encouraged to place orders for both in advance. For additional information, please visit http://www.legendsoftheautobahn.org.
About Michelin
Dedicated to the improvement of sustainable mobility, Michelin designs, manufactures and sells tires for every type of vehicle, including airplanes, automobiles, bicycles, earthmovers, farm equipment, heavy-duty trucks and motorcycles. The company also publishes travel guides, hotel and restaurant guides, maps and road atlases. Headquartered in Greenville, S.C., Michelin North America (www.michelinman.com) employs approximately 22,000 and operates 19 major manufacturing plants in 16 locations.
