I REALLY don't like the advertisements on the new site. My dislike of the ads comes from the implication that I am, or can be, monitored, profiled and stalked for commercial purposes by the new site. The old BMW CCA site was such a nice escape from the ubiquitous and hysterical commercial din. I think a critical distinction is that the BMW CCA website is a member subscription service; not a commercial site. We should not be serving the merchants with it (sorry, merchant members!). It's a flakey sounding thing to say, but I just don't feel as "safe" surfing the BMW CCA site if there are commercial interests involved. Web advertising is a lot more insidious than the plain paper advertising in a medium like Roundel. You or the advertiser can't tell if I looked in the paper copy. I like it that way. How many additional pennies on each of our annual memberships would it take to revert the BMW CCA website to a non-commercial website? Am I the only one who feels this way?