Woodcliff Lake, NJ – January 9, 2015… BMW of North America today announced a multi-year partnership with Daytona International Speedway to serve as the title sponsor for the season-opening IMSA Continental Tire SportsCar Challenge race. In 2015, the two-and-one-half-hour race, which is officially titled the BMW Performance 200, will run on Friday, Jan. 23, as part of the Rolex 24 At Daytona Weekend. This will be the fourth straight year BMW has served as the title sponsor for the CTSCC season-opener. As with previous years, BMW will feature a unique pace car for the event; this year the BMW M4 Coupe equipped with M Performance Parts. Last year, BMW teams started off the season in the strongest way with a 1-2-3-4 BMW M3 finish in the Grand Sport class and a 1-2 BMW 328i finish in the Street Tuner class. Download the entire newsletter. Continue reading...
