BMW Group Financial Services Releases “The Ultimate Drive” Facebook App

Over a year ago, BMW Financial Services launched The Ultimate Drive smartphone app for iPhone and Android, which lets you find millions of miles of user-suggested driving routes and receive special discounts for BMW FS (U.S. customers only).Today, we've made the app available to an even wider audience with a standalone Facebook app -- The Ultimate Drive for Facebook. Anyone who has a Facebook account can now access our free app from their computer! In addition to making The Ultimate Drive App available to all Facebook users (more than a billion people!), BMW Financial Services has also extended the voucher program previously available via mobile app only. Now mobile and Facebook users can claim vouchers worth up to $700 off the first finance or lease payment on a new 2012 or 2013 BMW by simply scheduling a test drive within the app and ordering between now and December 31, 2012. Here are the voucher amounts available and how they match up with the different BMW models:

 

 

This is the first time a captive automotive finance company has offered a Facebook app for this purpose. The Ultimate Drive for Facebook is now available at http://apps.facebook.com/TheUltimateDrive.